I get a ton of questions every day.
Instead of hitting the reply button and then having it appear as an email reply that only one person can be able to see, I’d like to share my thought-provoking responses with you and the entire PTDC community. So, I present the PTDC Mailbag, A monthly series where I’ll put together various your concerns and then answer them in-depth.
In this issue, I respond to some of the questions below:
How can I increase the reach of my social media presence and my following (without “buying” them)?
How can you eliminate the fear that you don’t have enough knowledge or aren’t qualified enough to teach anyone?
What’s the most effective way to keep customers returning and not letting them fall off?
Without further delay, We’re here to go.
How can I grow my social media presence and increase my following (without “buying” them)?
Hey, Kristin. First, let me dispel the myth that having buy facebook likes uk isn’t always good. This comes from someone who has more than 220,000 Facebook followers. It’s not just about the number.
You require more profound and more involved relationships.
More people on Facebook will hurt your business since organic views – the views you can get for free- rely on most of your followers who are active in your brand. Thus, buying or receiving many followers of poor quality could result in most loyal followers will not get to see your posts.
To answer that question, I’ve already written a book on the subject that’s called Viralnomics, The Art of Getting people to want to talk about Yourself. This is an excerpt of what I discuss in more detail in the book:
The truth is that those who aren’t currently interested in your company or the services you present at the time are almost impossible to reach via the organic outreach channels. Social media feeds are moving too fast. The “reverse search” (or the filter bubble effect) removes the information they get based on a complicated data array of what and who they are interested in.
This means that you have to shift your focus when creating your social media posts (Facebook posts, Instagram photos, etc.). The goal isn’t to convince people about something they aren’t aware of. Instead, you want to reach out to those who already support your position.
How can you eliminate the belief that you don’t have enough knowledge or aren’t qualified enough to teach anyone?
Murray, You’re experiencing impostor’s syndrome. This is the belief that you’re “just a fraud” and the likelihood that you’ll get discovered. We’ve all been there at one point or another; many of us have it to some degree.
The impostor’s phenomenon is genuine in any occupation requiring proficiency in any field, including private training.
Simply put, there’s no method of assessing the effectiveness of training. A client may be satisfied and see good results from around a thousand different training programs, regardless of whether you taught them or not. When you mix the ego-driven nature of the training field, it creates an incredibly high hurdle for trainees who are just beginning their careers to overcome this ailment and start their careers and get their feet wet. I’m with you.
But, an ego is required for a trainer who has to sit before a client and listen to his concerns (stuff that he doesn’t likely share with a lot of people) and then tell the client, “I can help you with that” and use his credit card to provide this service. The job is self-selected. If you visit the internet, for example, some coaches claim the best experts that have secrets to fat loss “secrets” to fat loss followerspro.
We can make a few guesses, and those who care about the profession are always trying to improve. Training for personal trainers is a field which requires expertise, and each practitioner is acting on their intuition and working to determine the best practices in coaching, physiology, as well as biomechanics. We want to hit the right button to aid our clients in achieving results Most times. It is successful. In the end, we’re making up things as we go.
What’s the best method to keep customers returning and not letting them go?
I’m happy that you’ve asked this concern, Candace because keeping clients or keeping them is the key to the most effective trainers in the world. We’ve discussed it in depth here on the website (like Here and Here); however, it’s not a sexually explicit subject. Therefore the articles don’t get republished too often.
Retention involves relationships. Clients attend training and purchase to meet people and then stay to enjoy the relationships formed.
I’ll discuss the two major elements in this article that are important to me: rapport and giving.
Building trust isn’t something you do by simply checking off on the paper. It is essential to take the time every day to give your client the centre of attention and make them feel valued (because they and all of your customers are).
I have six methods I use to build relationships. I first learned about these six methods from Chet Holmes ‘ book, The Ultimate Sales Machine. https://experiencerole.com/
Ask great questions
It would help if you had a good sense of humour.
Take care of them and show empathy. Them.
Discover the common ground
In this article, I will go into more detail about the best way to use each of these concepts in your training.